BALTIMORE, MD (Wednesday, September 4, 2024) - Today, Mayor Brandon M. Scott announced a multi-million dollar settlement with JUUL Labs, Inc., a leading manufacturer of e-cigarettes. The lawsuit, filed in 2020, alleged that JUUL's products and deceptive marketing campaigns aimed at minors endangered the health of City residents and financially cost the City as it pushed back against this messaging.

Under the agreement, JUUL has the option of making a single payment of $7.5 million by the end of 2024, or making three payments of $3 million, $2 million, and $3 million in December 2024, October 2025, and October 2026, respectively, for a total of $8 million.

"Since taking office, my administration has done everything in our power to invest in Baltimore's young people to ensure they can reach their full potential," said Mayor Brandon M. Scott. "Achieving that aim means focusing on every aspect of their lives - including their health. When there is such a clear case of a company wrongfully targeting them to increase their bottom line, then we have a responsibility to take action and that's what we did with this lawsuit. I am grateful to the legal team for their diligent work on this case and for reaching this settlement for the residents of Baltimore."

The settlement came after the City declined to participate in a global resolution that would have only seen it recover $1.9 million.

"We have and will continue to refuse settlement offers that do not fairly compensate Baltimore City for the harms that the misconduct of these companies bring on us," said City Solicitor Ebony M. Thompson.

The City was represented by Grant & Eisenhofer, Gordon, Wolf & Carney, and Sara Gross, Affirmative Litigation Chief of the Baltimore City Department of Law.