Mayor Bernard C. “Jack” Young Announces Content Partnership with Wide Angle Youth Media for COVID-19 Public Service Campaign
Friday Jun 12th, 2020
BALTIMORE, MD. — Today, Mayor Bernard C. “Jack” Young announced the launch of the “Back Up. Give Me 6” social distancing campaign, developed for youth, by youth at Wide Angle Youth Media. The first of seven COVID-19 videos and graphics is now live on social media at Instagram.com/bmorecovidfree.
“I am inspired by the creativity and talent of Baltimore youth, and want to thank the young people at Wide Angle Youth Media for their hard work in creating these important public health messages,” says Mayor Young.
Since the beginning of the coordinated COVID-19 pandemic response in February, representatives from Baltimore City’s Joint Information Center have engaged with Wide Angle Youth Media to focus group and develop COVID-19 messaging specific to teens and young adults. This latest content partnership recognizes the creativity and professionalism of Baltimore City’s youth, and these innovative COVID-19 PSAs will add new, authentic voices to the conversation around public health in Baltimore City.
"I think it’s important to let our youth know the importance of this issue so that they can stay safe and inform their peers and family,” says Tia Thomas, a Wide Angle Youth Producer. “The ultimate goal is for corona[virus] to leave so we can return to some type of normal and I can go on campus for school in the fall."
New images and videos will be posted weekly at instagram.com/bmorecovidfree throughout the summer, encouraging young adults across the city to stay informed and stay COVID-Free.
For more information about Baltimore City’s response to the COVID-19 pandemic, visit coronavirus.baltimorecity.gov